Glue Dots International, the manufacturer of  innovative Glue Dots®  Brand Adhesive Products offers a new product called MatrX.   Designed for use in industrial packaging  applications, this new technology, consisting of a  pattern of adhesive micro-dots, comes in widths of ¼"  and ½" and in thicknesses from 5 mils up to 15 mils.  MatrX™ is available in both permanent and removable  formulas, providing optimum strength for long-lasting  attachment yet minimal but effective adhesion for quick  release applications.  Pressure-sensitive  MatrX™ is a faster, easier and safer method of  substrate-to-substrate bonding for industrial use.  MatrX™ offers a  clean alternative to transfer tape, bonds instantly, is safer than hot melts and liquid glues, and provides  clean cut-off with no residue and less waste. Expressing the need for the product are companies  involved with packaging, printing, direct mail,  fulfillment  and manufacturing project point-of-purchase, framing, protective packaging and  virtually any purpose customers and new markets demand. Using the recently improved Dot Shot® Pro (DSP)  triggerless applicator, the rolls are easily  interchangeable allowing the operator to switch from  permanent to removable or various pattern widths in  seconds.   The DSP also allows the user to switch from  traditional Glue Dots® brand adhesives to MatrX™ using  the same device.   When used in conjunction, the DSP and MatrX™ are  ideal for project-oriented environments like contract  packaging facilities, sheltered workshops or fulfillment  houses due to the lightweight design and ergonomic  friendliness of the applicator. "It (MatrX™) applies smoothly, removes  cleanly (when desired), and is extremely  user-friendly.   Along with the uses in our existing markets, we  are excited about the new opportunities this product  will open for prospective customers and our  distributors", explains Jeff Gunderson, Global  Industrial Sales & Marketing Director.  "We're targeting  both the commercial and industrial sectors, addressing  their concern for a more cost-effective adhesive with  less waste and increased productivity."