Seegrid, a manufacturer of autonomous mobile robot (AMR) solutions for palletized material handling, has decided to terminate its product and distribution agreements with Raymond Corporation (a division of Toyota).
According to Seegrid's CEO Joe Pajer, the decision was made to allow Seegrid to "sell and service the full Seegrid-branded product line across all market segments rather than serving a large portion of the market through Raymond."
He went on to explain that the company is receiving increasing feedback from customers desiring a direct relationship when purchasing equipment.
With this change, Seegrid will be able to guide customers from consultation all the way through implementation, ensuring an easy experience.
"We appreciate Raymond's partnership in our earlier years. At the same time, we have carefully studied our business relationship with Raymond and concluded that we are in a better position to deliver the benefits of our innovative technology to all customers if we do so directly and with Seegrid-branded products only. We are very excited to make our full product line available to all customers," said Pajer.
Pajer noted that "this shift in go-to-market strategy follows a year marked by record-breaking end-user sales, with particularly high demand for our advanced autonomous lift truck solutions.
