Primera Technology, Inc., a leading manufacturer of specialty printers, today announced its new CX1200 Color Label Press.The CX1200 Color Label Press delivers short-run, full-color digital label printing at the breakthrough price of just US$14,995 (MSRP) in the USA and Canada. Utilizing one of the fastest and highest-resolution color laser engines available, CX1200 delivers the quality, speed and flexibility of digital presses costing many times more.CX1200 is the perfect solution for service bureaus and a broad range of manufacturers who need to print from just a few labels to tens of thousands of labels at a time. Digital label printing has many advantages versus other printing technologies, including the elimination of plates, set-up, make-ready and clean-up. With a digital press, simply import the images, apply a step-and-repeat with the included software, key in a quantity and press "Enter” on the keyboard.Key features of CX1200 include:• 12" (305mm) unwind/rewind – print up to 1250' (381m) by 8.5” (216mm) wide per run• Up to 2400 dpi print resolution – for smoother gradations, sharper text and graphics• Up to 27 feet (8.23m) per minute print speed – the fastest in its class• Super high-yield toner cartridges – rated for 16,500 pages*"Until now, a digital press with these capabilities could cost hundreds of thousands of dollars,” said Mark D. Strobel, Primera's vice president of sales and marketing. "CX1200, priced at under $15,000, brings an entirely new level of price, performance and profits to short-run digital label printing.”Primera's PTPrint(TM) 2.0 RIP Software for Windows XP/Vista® is included. This powerful yet easy-to-use software application is used to import label designs, prepare them for printing, and apply color management tools. Both Pantone® and ICC color profiles are included.A wide variety of substrates can be printed on CX1200, including matte, semi-gloss and glossy laser plain papers, white and clear polyesters and PVC. Large 12” (305mm) maximum diameter input and output rolls maximize efficiency. The built-in electronic tensioning control system, a first for a digital press in this category, delivers perfectly-wound output rolls that are ready for off-line finishing.• Print Speed: 3.25"/second to 5.4"/second (83mm/second to 137mm/second); 16.25 feet/minute (5 meters/minute) • Print Method: Color laser • Display: 4-line, 160 x 64 pixel, backlit gray-scale display • Print Processor: 800 / 133 MHz • Media Width: 8.5" (216mm) • Print Width: Up to 8" (203mm) • Print Length: Up to 1250 feet (381 meters) per 12" (305mm) roll of self-adhesive label stock (includes face sheet, adhesive and liner) • Substrate Types: Self-adhesive label stock and approved films • Printing quality modes: 1200 dpi x 1200 dpi, 4800 Color Quality (2400 x 600 dpi) • Ink supplies: CMYK 4-color printing (Cyan, Magenta, Yellow, Black) 15,000 page extra high yield cartridges (Rated according to ISO/IEC 19798 guidelines) • Software: PTPrint™ 8.0 RIP Software for Windows®, easy to use graphical user interface, Primera Color System, CX1200 includes Pantone®-approved color support. • Input System: Input roll maximum diameter: 12" (305mm) Core inside diameter: 3" (76.2mm) Tension control system with automatic paper feed Maximum input roll weight: 45 lbs. (20.4 kg) • Output System: Output roll maximum diameter: 12" (305mm) Core inside diameter 3" (76.2mm) Tension control system Maximum output roll weight: 45 lbs. (20.4 kg) • Operating System: Windows® XP/Vista (32-bit) • System Recommendations: Intel® Pentium®-based PC or compatible, 2 GHz processor or higher, 2GB RAM or higher, 100GB or more free hard drive space, VGA video display of 1024x768 or higher, USB 2.0 • Dimensions: Without bench: 76"W x 22"H x 22"D (193cmW x 56cmH x 56cmD) With bench: 76"W x 56.625"H x 30"D (193cmW x 143.8cmH x 76cmD) • Weight: Without bench: Approximately 256 lbs. (116 kg) With bench: Approximately 456 lbs. (207 kg) • Operating Environment: Temperature: 16 to 32°C (60 to 90°F), Humidity: 8 to 80% Relative Humidity, Altitude: 0 – 3048 Meters (10,000 feet) • Certifications: CSA, ICES Class A, BSMI Class A, VCCI Class A, FCC Class A, UL 60950-1, IEC 60320-1, CE Class A, CB IEC 60950-1, IEC 60825-1, GS (TÜV), SEMKO, UL AR, CS, TÜV Rh, C-tick mark Class A, CCC Class A • Warranty: One year parts and labor • Options: Extended warranty and on-site service agreements Matching bench with built-in lockable storage